Simba Craftware

Worked over Simba Craftware website for Product Feed creation, submission and optimization over Google Shopping.

Issue: Product Feed having issues for Google Merchant Center.

Solution: Raw product feed from CMS was exported and converted to working Google Merchant Center feed as per required specifications.

Task: There had been more than 1200 products in the product feed which were properly added with all the required attributes in the Google Feed and all these products were optimized for the higher visibility for different targeted keywords in Google Shopping results.

Results: Increase in Sales with Conversion Rate Optimization and Average Order Value Optimization.