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Why does your website need SEO?

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Your Website need SEO for Success

Search Engine Optimization (SEO) is a process through which your website can rank higher in top pages on search engines. In the world of technology, marketing takes a new form and one of its features is SEO. Large numbers of websites are available on internet these days. In this scenario if you want your website to be noticed then you need SEO services for your website. SEO is what gets you organic traffic, customers, leads and income for your website. The success of the websites depend on SEO, hence you need a regular SEO campaign for better results. If you are wondering why does your website need SEO, you can find out by reading the information given below.

Organic SEO — You Need SEO as it increases profits

Main Reasons Your Website need SEO

SEO generates traffic and viewers to your website:

The connecting link between your website and its viewers is search engines and social media. To get on to search engines, you require SEO and to use social media efficiently you require SMM as well. Social Media Marketing (or SMM) is a part of SEO. However, if you only use social media and not SEO, there might be some backlogs on your website and there is a scope for getting lesser audience as compared to SEO. As there are many key factors in an SEO plan that drive regular traffic to website through top rankings in search engines, it is worth investing in SEO from the initial phase.

SEO generates profits and income:

If you are a website owner, then it goes without saying that you should opt for SEO. The sole purpose of a website is to have people to view it, use it and in some cases to sell something’s. High quality SEO services will ensure people recognize your website and use it. This can also lead to you making profits by selling your products online. If you do not sell anything via your website, then you can opt for affiliate marketing and earn an income through advertisements. By getting better SEO services, you can sell space to advertisers online and they will pay you for the number of views and sales they get via their ads on your site.

You need SEO to make the website popular:

All websites get popular via SEO. Non-profitable websites need SEO as well because such websites can reach to more people only by getting noticed via search engines, advertisements or social media. For example: websites that are sharing information for free, like spiritual blogs, free tutorials, etc. require audience to learn and gain knowledge from such websites. Hence these websites need SEO as well, because without SEO they may not have sufficient viewers for accessing this valuable information.

Right audience:

SEO will ensure through back linking and link building process that your site reaches the right audience. For example: Business to business deals. You might be targeting hotels to sell hotel amenities; in this case you do not want individuals as your website sells products in a bulk to hotels. In this case SEO will set up the website in a manner that will attract hotels to buy in bulk.

Website need SEO to increase Reputation:

Business gains a good reputation by proving quality website with user friendly features. By optimizing your website you will have additional features such as fast loading pages, good speed, quality images, nice layout, useful content, beautiful images and excellent design that will add to good reputation for your business. In addition to this if you have useful services and quality products, your good name in online marketing can lead to successful business and huge profits.

Reduces additional cost for advertisements:

Advertisements usually cost high. SEO gets online business easily so you do not have to invest in advertisements, this will reduce the investments in advertisements and benefit your business.

The above mentioned points are some of the main reasons as to why your website needs SEO services from a reliable, responsible and reputable company. I have listed them briefly, so that you can benefit in the long run by opting for SEO.

What is YouTube SEO and what are its benefits?

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YouTube SEO and Its Benefits

YouTube is an excellent place for learning, marketing, creativity, arts, earning and enjoyment. Just as you can optimize your website, you can optimize videos in order to get traffic on YouTube. The process of getting high traffic for your videos is known as YouTube SEO. YouTube is famous all over the world; this makes it a wonderful ground for reaching people. However, the point to be noted here is that there are loads of videos uploading on a regular basis. Due to this reason, it’s not easy to appear on the top pages of YouTube. Therefore, opting for YouTube SEO is the solution here. YouTube SEO is what will give your video many likes YouTube SEO is what will give your video many likes, subscribers, comments and views

YouTube is not only a platform for sharing your knowledge and getting recognized, it also has many other benefits attached to it. To get the most out of YouTube we have listed its benefits below.

Benefits of YouTube SEO

Earn Online through videos

The interesting part is you can earn through YouTube just by getting many viewers to watch your video. So even if you’re posting videos as a hobby, you can earn through it. YouTube SEO can get you many viewers and subscribers, It’s necessary that the content in your video is truly amazing as well. This can lead to a good income, as the number of viewers increase through SEO.

Loads of options of earning through YouTube SEO

YouTube videos are not limited to earning, just by getting views. You can also opt for affiliate marketing and post videos related to the products your marketing and earn income by getting viewers to buy the products through the affiliate link in your YouTube video description. Apart from that you can directly market your products by creating interesting videos about them. For ex: If you’re promoting organic products, you can showcase a video about its healthy production. This will build viewers trust and increase sales. If you use YouTube SEO, then it’s more likely that your video will get famous.

Go Viral through YouTube SEO

You might be having excellent videos, with beneficial and unique information in it. But still you require YouTube SEO, because uploading your video on YouTube is not sufficient to make it popular. You require YouTube SEO to go viral online.

Huge Profits through YouTube SEO

As YouTube has loads of earning options such as Ad-sense, paid based on number of views, affiliate marketing, sponsors and direct marketing. Your channel can earn through all these sources. The point to be noted is your channel requires YouTube SEO in order to get famous.

Easy to Use

YouTube has kept it simple; hence it’s easy for people to create a channel and upload videos. The user friendly settings help you to easily link your channel to the Ad-sense account. By editing the settings, you can opt for earning through the number of viewers and ad’s on your video. Adding keywords in your video title and description is easy as well.

Showcase Your Talents and Get Noticed Through YouTube SEO

YouTube has billions of viewers, so you can showcase your talents and get noticed. If you do manage to go viral, it can lead to loads of offers. For example: You play good guitar but are a not a celebrity. If your music is great, by uploading a video you will get noticed and there are chances of becoming a celebrity yourself.

Above are some of the key benefits of optimizing your video. YouTube can also be used for promoting social awareness in people. If you just want your voice to be heard, without getting any monetary benefits. You can still do a YouTube SEO as this will assist you in reaching people across the globe.

Optimizing Google Ads (Adwords) for Quick Traffic

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What is Google Ads or Adwords

Google Ads or Adwords defines Google’s main advertising product and is the main source of revenue. Some Adwords features include IP address exclusion and frequency capping. Many advertisers also use Adwords as the major PPC network. The most valuable use of Adwords for SEO is to research keywords. Keywords define the basis of any SEO campaign and even if you are an expert in your keywords research, you should always research keywords simply because users frequently search for quite unexpected keywords and key phrases. Adwords tools are of great use in online marketing for:

Keyword Research
To ensure that the keywords you have picked convert well
For getting a better CTR with your existing rankings
For Geographic targeting

Why use Google Ads or Adwords?

Google Ads is also defined as a very effective and influential method to improve the traffic to the website. It is different from other methods, as it also charges money for the campaign. You need to design an advertisement, and then Google will place your ad either in paid section or in sponsored links section. You will have to pay money for each click.

It takes a very long time to appear in top results in Search Engine Result Pages (SERPs). Article Writing and submitting them for building a large network on social media sites etc. take a lot of time to drive traffic for the site. Google Ads start with sending traffic to your site within a few time of starting the campaign. Other methods which take several weeks or months to make the site visible in Search Engine Result Pages (SERPs).

Optimizing Google Adwords PPC campaign

Google also makes a large amount of money through its Adwords campaign. Google Adwords has all the keyword research tool also that helps the marketer to know about what keywords are to be typed in by the visitors, and thus helping them to make them campaign effective.

With the reference of clients having better optimized Google Adwords PPC campaign to back us all the way, New India Solutions is proud to say that we are also one of the few Google Adwords management company that have worked with a range of advertisers of all sizes across the world. Beginning with the brand awareness to the growing website traffic, user engagement, lead generation & finally to the e-commerce, the New India Solutions team is also able to quickly grasp advertiser requirements & we recommend the best combination of internet marketing services to help them achieving the desired results.